Digital Marketing Courses in Mumbai

September 13, 2024

Kunal Kerkar

By Kunal Kerkar

Digital-Marketing-Courses-in-Mumbai-400x250

11 Best Digital Marketing Courses in Mumbai

The popularity of digital marketing has increased exponentially in the past few years. Every business is looking for online marketers. Some agencies claim to do internet marketing for you and some institutes offer the best digital marketing courses in Mumbai. But what exactly is Digital Marketing? Simply put, Digital Marketing is the promotion of products or services using digital technologies. If you want to showcase some products or services to people on their mobile phones, tablets, laptops, or computers then you do digital marketing. Today, most of your customers are online. They are spending time on social media, staying updated on blogs and news sites, and searching on search engines when they have a need. Digital marketing puts you on those same channels on which your potential customers are. It allows your best prospects to discover your brand, know your brand, and engage with your brand to learn more about your products or services. This is the reason why choosing the right one amongst the best digital marketing courses in Mumbai is very important.

Why Should You Care About It?

The digital world keeps evolving continuously. It integrates even more into our society with each passing year.

There are more than 400 million active internet users in India. With the proliferation of internet services in newer areas and easy access to internet-enabled devices, this number is definitely going to grow. By 2023, more than 600 million people are expected to be online. This means that there is a huge opportunity to reach out to these people and target them with advertisements. For brands and businesses looking to attract customers in this competitive digital world, knowing digital marketing is the key to success. This means that each business needs professionals who know how to do e-marketing. If you want to be this professional, it is time you learn Digital marketing.

Best Digital Marketing Courses in Mumbai

If you want to do an internet marketing course in Mumbai, you are in luck! There are some amazing institutes that offer digital marketing training. Here is our updated list of the best Digital Marketing institutes in Mumbai:

1. IIDE: Indian Institute Of Digital Education

About

Recognized as one of the leading digital marketing institutes, IIDE has pioneered the digital marketing revolution in India. It is also recognized as the #1 Digital Marketing Institute by World Education Congress. Hence, it offers one of the best digital marketing courses in Mumbai.

They have trained more than 235,000 learners globally in various aspects of digital marketing. With a practical approach, IIDE assures that its courses cater to people from all walks of life.

Through their digital marketing course, they want to bridge the gap of the need for this skill in the industry and ensure that their students are able to grasp all the new opportunities coming their way.

Digital Marketing Courses

IIDE offers 3 types of digital marketing courses. The first is their online digital marketing course which has a comprehensive curriculum and trains learners in 13+ digital marketing concepts. IIDE also provides end-to-end placement support- mock interviews, placement workshops & 100% placement assistance.

Secondly, they offer an MBA-Level Post Graduation Program in Digital Marketing. In this course, students can choose between two distinct specializations- Creative Strategy and Performance Marketing. They also offer 100% guaranteed placements to students who successfully complete the course.

Lastly, they also offer 13+ short-term certification courses in digital marketing that focus on individual digital marketing skills and help you gain expertise in domains of your choice.

Here’s a holistic view of the syllabus at IIDE. The first section covers all the aspects of digital marketing in detail along with the practical application of each. Take a look at the skills covered below.

Executive Skills

  • Introduction to Digital Marketing
  • Website Planning and creation
  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Web Analytics
  • Email Marketing
  • Remarketing
  • Content Strategy Creation
  • Media Planning
  • Mobile Marketing
  • E-commerce Management
  • Online Reputation Management
  • Design Essentials
  • Influencer Management
  • Adsense, Blogging, and Affiliate Marketing

Secondly, they also emphasize on managerial skills to get you industry-ready and learn how the management works before-hand. Here are some of the managerial skills that are taught.

Managerial Skills

  • Introduction to Agency
  • Client Briefing
  • The Art of Pitching
  • Creating a client-oriented strategy
  • Campaign Creation for the client
  • Reporting EvaluationInterview Skills
  • Resume Making
  • Presentation Skills
  • Advanced Excel skills
  • Advanced PPT skills

Digital Marketing Course Training Faculty

One of the key reasons why IIDE stands #1 in our list of best digital marketing courses in Mumbai is because of the training faculty. Their faculty involves senior-level industry professionals with vast experience in the field of online marketing. They are thought leaders, SEO experts, PPC managers, CEOs, and founders of various companies that have been thriving in the digitized world. They come and teach the modules that they are proficient in. This ensures that the students get to learn from people who are actually working in the field.

 

Reviews of their Digital Marketing Courses

Pros of Opting for their Digital Marketing Course

Their digital marketing training aims to provide education in a way that knowledge learned from the classes can be used on various live projects.

They give 100% placement assistance. Their placement partners are well-established companies like Kinnect, Schbang, GoZoop, Publicis Media, etc. This ensures that the students have a great start to their careers.

IIDE conducts supersessions where top industry names are invited as speakers to share their experiences and some insights on the current marketing trends of the industry.

A major benefit of studying with IIDE is the experience of personalized learning that they give. All trainers pay individual attention and are always there beyond working hours to help students with any query they may have.

Location

India
IIDE Campus, 1st Floor, Andheri Girls’ Education Society, S. V. Road, Opp. Bank of Baroda, Near GK Gokhale Bridge, Andheri West, Mumbai – 400058

Nepal
IIDE Nepal, 2nd Floor, Opp. Frontline Hospital, Baburam Acharya Marg, Kathmandu, Nepal – 446000

Contact Details

Phone: +91 96199 58615 (India)/ +977-9802344207 (Nepal)
Email: admissions@iide.co
Website: www.iide.co

2. DMTI: Digital Marketing Training Institute.

About

The world of Digital is very fast-paced. From ever-changing algorithms across various social media platforms to the changing ecosystems in IoT, Chatbots, and Virtual Reality to challenges in advertising, targeting the right audience, and selecting the right platforms- it has never been more difficult for marketers. This is why DMTI offers a Digital Marketing course that can help people figure out the best way for all this. DMTI’s courses are structured in a way that anyone who wants to become an e-marketer can benefit from it. Every DMTI program is designed and delivered by expert marketers, who know what it takes to succeed at the job. They are recognized as one of the leading digital marketing institutes in Mumbai and ranks second in our list of best digital marketing courses in Mumbai.

Digital Marketing Courses

With their courses you

  • Learn the main concepts, theories, Digital Marketing approaches, and their relationship to traditional marketing
  • Learn some insights that drive consumer behavior in a digital economy
  • Develop relevant skills to get the most conversions from data-driven marketing, including critical analysis and problem-solving
  • Plan and implement Digital Marketing strategies for your company, taking into account the budgetary constraints
  • Get a significant advantage in the international and domestic marketplace
  • Increase your company’s capacity to test and measure different channels of marketing and evaluating ROI from them
  • Get certifications in Google AdWords, Facebook Blueprint, Twitter Flight School, Email Marketing, HubSpot, and Google Analytics
They offer full-time programs and part-time programs. The full-time courses include:
  • Post-graduate program in Digital Marketing
  • Advanced Program in Digital Marketing.
Their part-time digital marketing courses in Mumbai include:
  • Certificate courses in Search Engine Marketing, Digital Media Marketing, Social Media Marketing, and Search Engine Optimization.

Reviews of their Digital Marketing Courses

You can check all their reviews here.

Location

7th Floor, Crystal Plaza, CST Road, Kolivery Village, Vidya Nagari, Kalina, Santacruz East, Mumbai, Maharashtra 400098

Contact details

3. EduPristine

About

EduPristine has been giving Digital Marketing courses for a long time. They have built a strong online platform and network of classrooms across India and offer self-paced learning, online learning, and classroom mode of learning to students. Their program gives you end-to-end career support, right from skill-based training to Placement assistance.

Digital Marketing Courses

They have a 150+ hours e-marketing program. It covers theory as well as practical. The program provides hands-on exposure to 40+ Industry Must-Know tools. EduPristine provides both, offline classroom training and live virtual training. You can choose any of them as per your comfort. Their course includes:
  • Search Engine Marketing
  • Search Engine Optimisation
  • Social Media Marketing
  • Email Marketing
  • Email Automation
  • Web analytics
  • Content Marketing
  • Conversion Rate Optimisation
  • Soft Skill Training

Reviews of their Digital Marketing Courses

You can check all the reviews here.

Location

702, Raaj Chambers, 7th Floor, Near Andheri Subway, Old Nagardas Rd, Andheri East, Mumbai, Maharashtra 400069

Contact details

4. LIPS India

About

LIPS is another digital marketing training institute in Mumbai that offers great courses. Their Digital Marketing Course is an initiative by a group of experienced professionals from IIM, IIT, and other companies that have worked in the field. The idea behind this course is to bridge the gap between our prevalent education system and the changing business landscape. Their course is structured in a way that makes students industry ready as soon as they finish their training. They are also the only digital marketing training institute that allows its students to spend over 60k per month on Google Ads and Social Media Ads so that they get an understanding of how live campaigns are actually run.

Digital Marketing Courses

They offer the following courses:
  • E-Commerce course- Content Management
  • Digital Marketing Course
  • Google Adwords Training
  • Advance SEO Course
  • Social Media Marketing Course

Reviews of their Digital Marketing Courses

You can check all the reviews here.

Digital Marketing Course Training Faculty

Location

They have 3 centers in Mumbai.

LIPS Andheri Campus 417, Pearl Plaza (Fourth Floor), Opposite Andheri West Station, Next to New McDonald’s. Andheri West, Mumbai 400058

LIPS Borivali Campus 3/A, Vrindavan Building, Gr. Floor, Umeda Ashram Road Behind Pantaloons, Borivali West, Mumbai, Maharashtra 400092

LIPS Thane Campus FCS LLP, 3rd Floor, Malhar Building, Above Capital First, Opp. Gaon Devi Mandir, Gokhale Rd, Naupada, Thane West, Thane, Maharashtra 400602

Contact details

Andheri: +919833201820
Borivali:+919833201820
Thane:+919833201820

5. Proideators

About

They have launched their course with the motive of bridging the gap between the education that is provided in the colleges and the skills required by today’s businesses. Their course can be used to learn the relevant skills necessary to market any business online. Hence their course is one of the best digital marketing courses in Mumbai.

Digital Marketing Courses

Preoideators course includes the following topics.
  • Website/Blog Development
  • E-commerce website development
  • SEO
  • Google Adwords
  • Social Media Marketing
  • Google Tag Manager
  • Remarketing and Retargeting
  • Affiliate Marketing
  • Email Marketing
  • YouTube Marketing
  • Whatsapp Marketing

Reviews of their Digital Marketing Courses

You can check all the reviews here.

Location

They have 4 centers in Mumbai.

Proideators Kharghar Campus Office 117, Grow More Tower, Sector 2, Kharghar, Navi Mumbai – 410210, Near Glomax Mall

Proideators Borivali Campus Unit No-11, Chaphekar Wadi, Near Sheth GH High School, Borivali East, Mumbai, Maharashtra 400066

Proideators Chembur Campus Neelkanth Commercial Complex, Basement, Office No 4, NG Acharya Marg, Chembur Station East, Mumbai-400 071

Proideators Andheri Campus 147, Sagar Pallazio, Sakinaka Junction, Andheri East, Mumbai, Maharashtra 400072

Contact Details

6. Optron Academy

About

Optron Academy has more than 10 years of experience in teaching students, entrepreneurs, and working professionals in technical and digital skills. This digital marketing training institute in Mumbai offers a world-class online marketing course with live projects. Optron provides hands-on training, interactive lessons, and placement assistance.

Digital Marketing Course

Their course includes:
  • SEO
  • SMO
  • SMM
  • SEM
  • PPC Google AdWords
  • Google Analytics
  • Lead generation
  • Content writing
  • Email marketing

Reviews of their Digital Marketing Courses

You can check the reviews here.

Digital Marketing Course Training Faculty

Location

217, Accord Classic, Station Road, Goregaon East, Mumbai, 400063

Contact Details

7. Freelancers Academy

About

Freelancer’s Academy is another good name in the field of Digital Marketing Training. They ensure that they get professional teachers from the Industry to conduct the classes. What makes them unique is that they are not a traditional training setup. They are a Digital Marketing Academy that provides training to the students. They give their learners exposure to the live dashboards of their clients. When the students complete their learning, they are made to work on our live project under the guidance of a mentor. They claim to give their students access to live dashboards of their clients. They feel that is the best way to train students and give them experience in Digital Marketing. Freelancers Academy offers both the best digital marketing courses in Mumbai including both online and offline classroom training.

Digital Marketing Courses

Their course includes:
  • Search Engine Optimization
  • Search Engine Marketing
  • WordPress
  • Social Media Marketing
  • Display Advertising
  • Google Analytics
  • Online Reputation Management
  • Mobile Marketing
  • Content Marketing
  • App Store Optimisation
  • LinkedIn Marketing
  • Twitter Marketing
  • Social Media Automation
  • Email Marketing

Reviews of their Digital Marketing Courses

You can check all the reviews here.

Location

They have 3 centers in Mumbai.

Freelancers Academy Navi Mumbai Campus 602, 6th floor, Devavrata Bldg. Plot no. 23, Near HDFC Bank, above Babubhai Jagjivandas, Sector 17, Vashi. Navi Mumbai 400703.

Freelancers Academy Andheri Campus Shop No 5, Corporate Point, Makwana Rd, Gamdevi, Marol, Andheri East, Mumbai, Maharashtra 400059

Freelancers Academy Thane Campus 101, Shreejee Ashish Society, Lohar Ali Rd, next to Bhanushali hospital, Thane West, Maharashtra, 400601

Contact Details

8. Operating Media

About

Everyone needs to be updated about the latest technologies in this fast-paced technological world. Keeping that in mind, Operating Media- a digital marketing training institute has created a detailed course that would benefit everyone to upgrade their online marketing knowledge. Operating Media trains students on each and every part of digital marketing including search engine marketing, marketing on social media, mobile marketing, and much more. By the end of the course, students are able to create their own website, improve organic rankings of sites, and handle paid ads on search engines and social media. Students are also equipped to work with various tools and platforms like Facebook, Twitter, Youtube, LinkedIn, and are well versed with using tools like Google Analytics, Google Search Console, etc. Their Advanced Diploma in Digital Marketing is one of the best digital marketing courses in Mumbai.

Digital Marketing Courses

They offer an Advanced Diploma in Digital Marketing. This includes:
  • Creating WordPress websites
  • Creating Ads
  • Setting up campaigns
  • Affiliate Marketing
  • PPC reporting
  • Mobile Marketing
  • Google Adsense
  • Email Development
  • Social Media Marketing
  • Facebook Marketing
  • Off-Page Optimisation
  • On-Page Optimisation
  • Twitter Promotions
  • SEO Tools
  • Web Analytics

Reviews of their Digital Marketing Course

You can check their reviews here.

Digital Marketing Course Training Faculty

Location

They have 3 centers in Mumbai.

Operating Media- Andheri Campus, B-1, Shruti Sagar, Old Police Lane, Opposite Bus Depot, Andheri (E), Mumbai – 400069 Operating Media- Borivali Campus, C-111, New Delite Society, Chandavarkar Lane, Near Rajmahal Hotel, Borivali (W), Mumbai 400092

Operating Media Thane Campus 318, Anant Laxmi Chambers, Opp. Waman Hari Pethe, B Cabin, Naupada, Thane (W) – 400602

Contact Details

9. Learning Catalyst

About

With branches across 8 cities, Learning Catalyst is a well known digital marketing training institute in Mumbai. They have a comprehensive course that trains the students in digital marketing skills.

Digital Marketing Courses

The topics that are included in their course are:
  • Internet Marketing: Evolution, benefits and potential
The role that is played by Internet Marketing in the advertising world and how does it compare to other forms of advertising.
  • Competition Analysis
Studying competitor websites to understand the strategies they follow.
  • SEO Tools and technical problems
Webmaster Tools and basic tech issues that crop up while doing SEO.
  • Basics of Google Ads
Why is Google Ads is so effective for SEM? How to set up accounts, campaigns, ad groups, and assign budgets. Tips to work on keywords, ads, and landing pages
  • Introduction to Analytics
Importance of website analytics, its function, and the working of various analytical tools.
  • Optimizing the website for search engines
Evaluating websites for their SEO friendliness. The Marketing strategy and keyword research Tactics in On-page and Off-Page optimization.
  • Analyzing Google Analytics Reports
Analyzing and interpreting essential website metrics. Analyzing and understanding different digital marketing campaigns. Recommending Website optimization actions.
  • Integrated campaign thinking and planning
Putting all the tactics together to solve problems for various clients
  • Optimizing the Google Ads Account
Elements of Quality Score and how they are linked with each other. Allocation of budgets between search and display campaigns. Tracking campaign performance and optimizing the campaigns.
  • Understanding Search Engines
How crawlers work to index the web-pages and rank them. HTML and Tags that can be used to optimize web pages for search engines.
  • Social Media Marketing
Deep dive into social media platforms like Facebook, Twitter, LinkedIn, Youtube, and Pinterest
  • Basics of Paid Search
Scenarios where Paid Search is effective.Basics of targeting using searches, keywords, and Landing Pages. Basics of Bidding.
  • Keyword Research
How to do comprehensive keyword research, Keyword match types, and making a campaign structure
  • Social Media Optimization: History, Benefits and Potential
Understanding various social media platforms like blogs, forums, community sites, social bookmarking & online PR websites and what kind of activities can be done on them.
  • Measuring Social Media Metrics and online reputation management

How to measure the effectiveness of activity on social media. Corporate blogging and Profiling Online reputation management activities. Their course is one of the most comprehensive and best digital marketing courses in Mumbai.

Reviews of their Digital Marketing Courses

You can check the reviews here.

Digital Marketing Course Training Faculty

Location

 

Sun Vision Classic building B-Wing 401 (4th Floor) Opposite to Kotak Mahindra Bank, Hanuman Rd, Vile Parle East, Mumbai, 400057

Contact Details

10.Institute of Digital Marketing

About

The Institute of Digital Marketing provides top-notch training to its students. It gets all the learners’ industry-ready with theoretical as well as practical knowledge. They understand that digital marketing course academics are very often not in sync with what the industry actually requires. This is the reason they keep themselves updated with the industry trends. They know that learners are constantly on the move and that they may require expert support at any time. That is why the Institute of Digital Marketing ensures that they provide 24/7 support to all their students. To ensure that students do not forget all that they have during the course, they provide free course material meticulously developed by them. Their trainers are industry experts who are experienced in teaching as well. They readily share their skills with the students to make ensure that the learners are an asset to any organization that they join. They offer 100 percent placement assistance in premier organizations for all the students based on their skills and preferences. They also make sure that the students earn all the well-recognized certificates through tie-ups with global institutes.

Digital Marketing Courses

They offer the following courses:
  • Foundation course in Digital Marketing
  • Digital Marketing Certificate Course
  • A postgraduate program in Digital Marketing(10 months)
  • A postgraduate program in Digi Preneur (10 months)
  • A postgraduate program in Edupreneur (10 months)
  • E-Commerce
  • Job guarantee UG course in digital marketing (10 months)
  • Search Engine Marketing Certification
  • Social Media Marketing Certification
  • Certificate in Web Analytics
  • Certificate in Content Marketing
  • Email Marketing
  • Mobile Marketing
  • Pay Per Click Advertising
  • Search Engine Optimisation
  • Social Media Marketing
  • UI/UX

Reviews of their Digital Marketing Course

Read the reviews here.

Location

1st Floor, BEST Complex, A-wing, SV Rd, Andheri West, Mumbai, Maharashtra 400058

Contact Details

11.Digital Vidya

About

Digital Vidya offers purely online training. Their course is one of the best digital marketing courses in Mumbai. They ensure that their curriculum of Digital Marketing Courses is regularly updated. These updates keep this Digital Marketing Program a league apart from that of others. Their approach to Digital Marketing training is exhaustive. Students that enroll will learn various techniques of Digital Marketing through a series of 44 Modules. The number of modules in this online Digital Marketing course for each domain will vary based on the importance and effectiveness of each domain. Each module is usually delivered in one week. Every week, Digital Vidya will conduct multiple online classes to teach their learners the promised modules.

Digital Marketing Courses

Their course includes:
  • Search Engine Optimisation- on-page and off-page, Social SEO, Local SEO, Backlink Audits using Semrush, SEO audit tools, and measurements, Algorithm updates, measurements with Google Analytics
  • Search Engine Marketing (SEM/ Google Ads)- Consumer Journey, Google Ads, SEM auction, the structure of Google Ads account, Ad Formats, Ad text policies, bidding, budget, landing page, keyword planner, Google Display ads, GDN targetting, Shopping campaigns, Mobile Marketing, YouTube Marketing.
  • Social Media Marketing- Creating content for Facebook and Social Media, tools for content creation, Facebook Marketing, Instagram Marketing, Twitter Marketing, Snapchat Marketing, Facebook advertising, crafting a social media strategy.
  • Email Marketing- Effective email content, Customer Acquisition strategy, Nurturing and Automation, Email Automation
  • Inbound Marketing- Attracting your potential customers into the conversion funnel, landing page, conversion optimization.
  • Web Analytics- Google Analytics, Content Performance Analysis.
  • Other Digital Marketing Topics which includes integrated Digital Marketing strategy, Affiliate Marketing, Media Planning and buying, How to become a freelancer in Digital Marketing, E-commerce listing and Marketplace selling, Programmatic Marketing, Adobe Analytics- SiteCatalyst, how to create an infographic resume, Content Marketing, and Lead Sourcing.

Now that you know about the 11 best digital marketing courses in Mumbai, it is time to enroll in one. Learn new skills and be ready to grab all the opportunities coming your way.

How to choose a good Digital Marketing Course?

Choosing a good course is essential if you want to learn about the nitty-gritty of Digital Marketing. Here are 5 things that you should consider before enrolling in a digital marketing training program.

1. Understand your requirements

First, ask yourself some important questions: Why do you want to do a course? What is your main objective? What are your expectations from this course? Where do you want to use these skills? What kind of resources that you can use for learning this? Once you get an answer to all of these, you will have a clear base to decide the training institute that is suitable for you.

2. Choose ‘online’ or ‘offline’

You can do digital marketing courses online as well as offline. If your favored institute is at a different geographical location than you or if you do not want to travel to learn, then you can choose an online digital marketing course. On the other hand, if you think you need classroom training to learn well, you can do offline training courses.

3. Look at the Course Structure

Now that you know your requirements, you can look at the course structure of various digital marketing institutes. Search for the courses that offer in-depth teaching of the modules you need the most. See what other things they are offering and how helpful they will be to you. Know this, A good e-marketing course will provide you with the knowledge of both: reaching the users organically and reaching them through paid advertising. Not only this, but it will also include training on live projects. This will ensure that you have the theoretical knowledge of the technicalities involved as well as practical knowledge of how everything is executed.

4. Do background research before you select an institute

Background research is something that you must definitely do before you select your training center. This includes checking their credibility, online reviews, the faculty that is teaching there, and their placement record. Make share you choose the best digital marketing training institute to learn from.

5. Know their fees

Know how much you are going to pay to learn the course. This will help you make budget provisions to pay your fees.

6. See if their course structure includes the following
  • Search Engine Optimization

Search Engine Optimisation is the process of tweaking your website to make it easily discoverable by search engines like Google, Bing, Yahoo, etc. If you invest in SEO, there is a pretty good chance that your website will rank higher in the search engine results. With excellent knowledge in SEO, you can get placed at the best SEO company in Mumbai.

  • Search Engine Marketing
Search Engine Marketing involves paid efforts to drive traffic to your website. You pay the search engines to advertise your product or service to your target consumers.
  • Social Media Marketing

Social Media Marketing means attracting consumers using social media sites likes Facebook, Instagram, Twitter, Pinterest, and Linkedin. You can create engaging posts to post on these sites to make the consumers engage with your brand.

  • Email Marketing

You can use email marketing to send commercial messages to your customers. You can target these emails based on factors like how they interacted with your website, what did they search for, their likes and dislikes, their geographical location, and much more.

  • Affiliate Marketing

You can use Affiliate Marketing to pay other websites that bring you, customers. You can pay them for promoting you, getting you leads or directing customers to purchase from your company.

  • Content Marketing

Content Marketing means using content assets like infographics, blogs, ebooks, videos, etc. to increase brand awareness and drive consumers to purchase your product or service. Sustained Content Marketing efforts will definitely get you good results.

If you find all these things in an institute, it is the one you should choose. If you have any other institutes that you have in mind, do let us know in the comments below.We hope this guide will help you choose the best digital marketing courses in Mumbai!

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Kunal Kerkar

About the author

Kunal Kerkar

Kunal Kerkar is the Founder and CEO of Kerkar Media, a full-service SEO, and digital marketing agency. Kunal has over 8 years of experience in the online marketing space and is considered an expert in his field. He has worked with some of the biggest brands in India, including Urbanic, Chitkara University, Himgiri Motors, and IIDE.

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